A thousand ways to understand happiness in the economy of the European Union's "Next generation" funds: a comprehensive vision under the lens of social marketing, history and happiness management

Información General

• Editores: Comares
• Año de publicación: 2022
• País: España
• Idioma: inglés
• ISBN: 978-84-1369-420-7
• Texto completo no disponible (Saber más ...)

Otros catálogos

• Red de Bibliotecas Universitarias (REBIUN)

Listado de artículos

• • What does happiness teach us in the next generation era. A bibliometric review of the happiness management and social marketing constructs

    Rafael Ravina Ripoll, Esthela Galván Vela, Araceli Galiano Coronil

    • Resumen

    págs. 7-29

    

  • Environmental ideological and socio-historical repercussions of the pandemic

    José Marchena Domínguez

    • Resumen

    págs. 31-48

    

  • The next generation funds and the bourbon reforms: a historical comparison

    José Antonio Negrín de la Peña

    • Resumen

    págs. 49-63

    

  • Eu recovery funds: a new marshall plan for europe after the pandemic?

    Mario del Rosal

    • Resumen

    págs. 65-82

    

  • Heppiness and well-being. Economic, social and artitic analysis of the promotional strategies of gas companies in Madrid and Paris at the beginning of the 20th century

    Antonio Rafael Fernández Paradas, Mercedes Fernández Paradas, Nuria Rodríguez Martín

    • Resumen

    págs. 83-96

    

  • Work environment in Covid-19 pandimic: next generation of relationships searching the happiness

    María José Foncubierta Rodríguez

    • Resumen

    págs. 97-113

    

  • Evolution of mood states during the Covid-19 pandemic in Spain and its impact on happiness

    Pablo Contreras, Pedro Cuesta Valiño, Pablo Gutiérrez Rodríguez

    • Resumen

    págs. 115-137

    

  • The role of educommunication in social happiness management from the point of view ofadvertising, audiovisual communication and journalism in the times of next generation funds

    Gloria Jiménez Marín, Rodrigo Elías Zambrano, Nuria Sánchez-Gey Valenzuela

    • Resumen

    págs. 139-148

    

  • Analysis of consumer behaviour from the point of view of marketing and happiness management during the Covid-19 pandimic

    Estela Núñez Barriopedro, Azucena Penelas Leguía, José María López Sanz, Celia López Quintas

    • Resumen

    págs. 149-164

    

  • Happiness and film induced tourism. A sociological case study approcach post Covid-19

    María Teresa Lafita Cortes, María Victoria Sanagustín Fons, Eduardo Ahumada Tello

    • Resumen

    págs. 165-183