InstitucionesPeriodo de publicación recogido
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Wine Tourism in Burgundy, France:: An Analysis of Marketing Practices
Liz Thach, Laurence Cogan Marie
Tourism review international, ISSN 1544-2721, Vol. 22, Nº. 1, 2018, págs. 81-95
Using social media for consumer interaction: An international comparison of winery adoption and activity
Gergely Szolnoki, Rebecca Dolan, Sharon L. Forbes, Liz Thach, Steve Goodman
Wine Economics and Policy, ISSN-e 2212-9774, Vol. 7, Nº. 2, 2018, págs. 109-119
Exploratory wine consumer behavior in a transitional market: The case of Poland
Renata Schaefer, Janeen E. Olsen, Liz Thach
Wine Economics and Policy, ISSN-e 2212-9774, Vol. 7, Nº. 1, 2018, págs. 54-64
Up in smoke: Will wildfires leave lasting economic scars on California's vital wine country?
Liz Thach, Robert Eyler
Australian and New Zealand grapegrower and winemaker, ISSN 0727-3606, Nº 647, 2017, págs. 84-85
Analyzing the impact of conjunctive labeling as part of a regional wine branding strategy
Tom Atkin, Damien Wilson, Liz Thach, Janeen E. Olsen
Wine Economics and Policy, ISSN-e 2212-9774, Vol. 6, Nº. 2, 2017, págs. 155-164
Analyzing German winery adoption of Web 2.0 and social media
Dani Kolb, Liz Thach
Journal of wine research, ISSN 0957-1264, Vol. 27, Nº 3, 2016, págs. 226-241
Wine and health perceptions: Exploring the impact of gender, age and ethnicity on consumer perceptions of wine and health
Kathryn J. Chang, Liz Thach, Janeen E. Olsen
Wine Economics and Policy, ISSN-e 2212-9774, Vol. 5, Nº. 2, 2016, págs. 105-113
Wines of Baja Mexico: A qualitative study examining viticulture, enology, and marketing practices
Jorge Covarrubias Prieto, Liz Thach
Wine Economics and Policy, ISSN-e 2212-9774, Vol. 4, Nº. 2, 2015, págs. 110-115
Profiling the high frequency wine consumer by price segmentation in the US market
Liz Thach, Janeen E. Olsen
Wine Economics and Policy, ISSN-e 2212-9774, Vol. 4, Nº. 1, 2015, págs. 53-59
The impact of climate change on the global wine industry: Challenges & solutions
Michelle Renée Mozell, Liz Thach
Wine Economics and Policy, ISSN-e 2212-9774, Vol. 3, Nº. 2, 2014, págs. 81-89
Time for wine? Identifying differences in wine-drinking occasions for male and female wine consumers
Liz Thach
Journal of wine research, ISSN 0957-1264, Vol. 23, Nº 2, 2012, págs. 134-154
Millennial wine consumers: Risk perception and information search
Thomas S. Atkin, Liz Thach
Wine Economics and Policy, ISSN-e 2212-9774, Vol. 1, Nº. 1, 2012, págs. 54-62
Wine 2.0: The next phase of wine marketing? Exploring US winery adoption of wine 2.0 components
Liz Thach
Journal of wine research, ISSN 0957-1264, Vol. 20, Nº 2, 2009, págs. 143-158
Wine for my generation: exploring how US wine consumers are socialized to wine
Janeen E. Olsen, Liz Thach, Linda Nowak
Journal of wine research, ISSN 0957-1264, Vol. 18, Nº 1, 2007, págs. 1-18
Designing effective wine clubs: An analysis of the components of the winery wine club
Liz Thach, Janeen E. Olsen, Brian Teaff
Journal of wine research, ISSN 0957-1264, Vol. 16, Nº 1, 2005, págs. 33-54
El conocimiento del mercado como elemento fundamental de competitividad. EE UU
Liz Thach
V Foro Mundial del Vino: Logroño 28, 29 y 30 de marzo de 2006, 2008, ISBN 978-84-8125-305-4, págs. 121-134
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