When harry bet with sally: : An empirical analysis of multiple peer effects in casino gambling behavior
págs. 179-194
Predicting customer value using clumpiness: : From RFM to RFMC
págs. 195-208
Commentaries and reply on “Predicting customer value using clumpiness: : From RFM to RFMC” by Yao Zhang, Eric T. Bradlow, and Dylan S. Small
págs. 209-217
Pricing information goods: : A strategic analysis of the selling and pay-per-use mechanisms
Sridhar Balasubramanian, Shantanu Bhattacharya, Vish V. Krishnan
págs. 218-234
págs. 235-249
Effect of customer-centric structure on long-term financial performance
Ju-Yeon Lee, Shrihari Sridhar, Conor M. Henderson, Robert W. Palmatier
págs. 250-268
págs. 269-280
págs. 281-296
Erratum to “Optimal Reverse-Pricing Mechanisms” by Martin Spann, Robert Zeithammer, and Gerald Häubl
págs. 297-299
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