Study and conceptualization of vusiness: a model for the creation and management of companies based on values
- Autores: Albert Costa Marcé
- Directores de la Tesis: Carmen Echazarreta Soler (dir. tes.)
- Lectura: En la Universitat de Girona ( España ) en 2019
- Idioma: español
- Tribunal Calificador de la Tesis: Jaime Oscar Guía Julve (presid.), Fernando Álvarez Gómez (secret.), José Manuel de Pablos Coello (voc.)
- Programa de doctorado: Programa de Doctorado en Derecho, Economía y Empresa por la Universidad de Girona y la Universidad de Vic-Universidad Central de Catalunya
- Materias:
- Enlaces
- Tesis en acceso abierto en: TDX
- Resumen
The global economy has suffered a serious crises and rapid slowdown that has led to unemployment and a shortage of decent work, fundamentally affecting the most vulnerable sectors of society. In the current economic context, globalization significantly increases the unbalanced use of finite, non-renewable sources of energy, aggravating climate change as an unavoidable threat with potentially irreversible effects. With regard to child labor, millions of children are currently working around the world subjected to the worst forms of child labor, such as sexual exploitation, domestic chores, work in mines, pyrotechnic fireworks factories and armed conflicts. At the same time, technological advances and their application to industry 4.0 and services entail a large negative impact on the job market, causing significant job destruction. In light of economic and social threats and challenges this thesis presents a study and conceptualization of Vusiness [Business & Values]: A model for the creation and management of companies based on values.
Methodologically it focuses on the use of three complementary techniques. The first phase comprised the exhaustive diagnosis of four bibliographic reviews focused on inclusiveness, sustainability, technology and communication. In the second phase, theoretical intentional sampling is used to select 50 professionals-experts (scientists and professors from different academic disciplines, businesspeople, entrepreneurs, managers and advisors from different business sectors) to participate in three semi-structured discussion groups combined with qualitative in-depth interviews to jointly conceptualize the Vusiness model and Valometer, its main tool. The resulting tool consists of 50 criteria and indicators constructed scientifically and divided into 5 spheres: A) Identity committed to creating a more balanced society; B) Administration and management aims to promote more horizontal and collaborative management models, in which the involvement and loyalty of suppliers, workers and customers is essential and decisive for the company; C) People shows a commitment to awarding value to people, promoting values as joint leadership, teamwork, knowledge and training, equality, inclusion and conciliation; D) Sustainability is designed to address and respond to climate change, and E) Technology is designed to facilitate the transition to the processes of digitization and artificial intelligence development to improve citizens’ quality of life.
One of the basic initial challenges emerging from the Vusiness project is the transfer of knowledge on the five axes of education, entrepreneurship, business, governance and society in general. As a conclusion, the initial data obtained from different axes suggest that the Vusiness may be a useful model for facilitating business management with values and promoting sustainable, intelligent, open, democratic and inclusive companies, which must inspire the future.
