The customer never forgets: the role of past service experience on consumer's switching to new services offered by the same service provider

• Autores: Noah Bell, Zev Bronstein
• Localización: Omni-Channel communication: Delivering unified communications across all branded touch-points: Conference proceedings / coord. por Lucía Porcu, Salvador del Barrio García, 2021, ISBN 9788433868312, págs. 36-40
• Idioma: español
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