Digital services strategy based on market expansion and management software in Spain: The case of Bamen corporation

• Autores: Alfonso Cerezo Medina, Antonio Jesús Guevara Plaza, Marta Lozano Domínguez
• Localización: Corporate entrepreneurship and innovation in tourism and hospitality: Global post covid-19 recovery strategies / Juana Teresa Aguiar Quintana (ed. lit.), Jonathon Day (ed. lit.), Francisca Rosa Álamo Vera (ed. lit.), 2024, ISBN 9781032593739, págs. 147-157
• Idioma: inglés
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