HERMES: Journal of Language and Communication in Business is an open access online international

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  Año 2025, Número 65. Texto Completo Ejemplar

  • Articles

    • Zur kulturgebundenen Wahrnehmung des französischen apéritif: Die frame-semantische Erfassung eines Kulturspezifikums am Beispiel ausge-wählter Marketingtexte

      Waldemar Nazarov

      • Resumen
      • Texto completo

      págs. 1-14

      

    • Culture and brand communication: An analysis of Facebook advertise-ments of Volkswagen in Germany and Italy according to Hofstede’s cultural dimensions

      Alisa Kasianova, László Kovács

      • Resumen
      • Texto completo

      págs. 15-39

      

    • Linguistic preservation in the digital age: anglicisms in French and Quebec IT Terminology – A survey of IT students

      Pavla Zubkova, Jan Lazar

      • Resumen
      • Texto completo

      págs. 49-61

      

    • “How Do We Replace Concrete?”

      Merja Koskela, Liisa Kääntä, Eveliina Salmela, Henna Syrjälä

      • Resumen
      • Texto completo

      págs. 63-80

      

    • Lexical diversity and sophistication in professional architectural discourse: a computational comparison of native and non-native english writing

      Aliasghar Kargar

      • Resumen
      • Texto completo

      págs. 81-98

      

    • Spanish-to-german translations of olive oil export company websites: focus on geographical indication and olive oil category terminology

      Christiane Limbach

      • Resumen
      • Texto completo

      págs. 99-114

      

    • The impact of machine translation post-editing on translation project management in Spain: a study of MTPE implementation in project managers’ workflow

      Irene Fuentes Pérez, María del Mar Sánchez Ramos

      • Resumen
      • Texto completo

      págs. 115-138

      

    • Zur Wechselbeziehung von Schreiben und Reflektieren: Eine Untersuchung der Verfasserreferenz in schriftlichen Reflexionen des Deutschunterrichts von Lehramtsstudierenden

      Renata Behrendt

      • Resumen
      • Texto completo

      págs. 139-155