Media effects: advances in theory and research
Información General
- Autores: Jennings Bryant (coord.), Dolf Zillmann (coord.)
- Editores: Lawrence Erlbaum Associates: Mahwah, New Jersey
- Año de publicación: 2002
- Edición: 2ª
- País: España
- Idioma: español
- ISBN: 0-8058-3864-3
- Texto completo no disponible (Saber más ...)
Resumen
This classic volume on media effects theory and research has been updated and expanded to reflect new and current directions in research and theory. New topics, chapters, and contributors give a fresh take on this perennially popular subject. Reflecting recent developments in this rapidly evolving area, editors Jennings Bryant and Dolf Zillmann have expanded this second edition to 22 chapters from the original 16. All the chapters from the previous edition are included here, extensively revised and updated. Newly added chapters reflect areas of current or renewed interests in media effects study: media consumption and its underlying reception processes; intermedia processes; educational and prosocial effects; individual differences in media effects; new effects on issue perception; and third person effects.
With contributions from some of the finest scholars in the discipline, Media Effects serves not only as a comprehensive reference volume for media effects study but also as an exceptional textbook for advanced courses in media effects. As this area of study continues to evolve, Media Effects will serve as a benchmark of theory and research for current and future generations of scholars.
Otros catálogos
- Citas a capítulos: 103 Citas
Listado de artículos
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págs. 1-18
págs. 19-42
Growing up with television: cultivation processes
George Gerbner, Larry Gross, Michael Morgan, Nancy Signorielli, James Shanahan
págs. 43-68
Media consumption and perceptions of social reality: effects and underlying processes
págs. 69-96
Media priming: an updated synthesis
David R. Roskos-Ewoldsen, Beverly Roskos-Ewoldsen, Francesca R. Dillman Carpentier
págs. 97-120
págs. 121-154
Mass media attitude change: implications of the elaboration likelihood model of persuasion
págs. 155-198
págs. 199-214
págs. 215-268
págs. 269-286
págs. 287-306
págs. 307-332
Minorities and the mass media: Television into the 21st century
págs. 333-352
págs. 353-396
Vast wasteland or vast opportunity?: Effects of educational television on children's academic knowlegde, skills, and attitudes
págs. 397-426
Communication campaigns: theory, desing, implementation
págs. 427-452
págs. 453-488
págs. 489-506
págs. 507-524
págs. 525-548
págs. 548-582
págs. 583-602
págs. 603-628
págs. 629-634
