This book abstracts summarizes the proceedings of the 11th International Conference on Business Servitization (ICBS 2024), held at Nova School of Business and Economics – Lisbon, Portugal. On this edition, the conference places a special emphasis on the focal theme: Unlocking Unique and Intelligent Digital Solutions: The Pivotal Role of Frontier Technologies (Blockchain and AI) in Servitization
Exploring digital service innovation and service readiness in B2B
Lorea Narvaiza Cantín, José Antonio Campos Granados, María Luz Martín Peña, Eloísa Díaz Garrido
págs. 23-27
Unlocking unique and intelligent digital solutions: The pivotal role of frontier technologies (blockchain and AI) in servitization
Kristina Zabala Berriozabal, Lorea Narvaiza Cantín, Carmela Peñalba Aguirrezabalaga, Arantza Zubiaurre Goena
págs. 28-33
págs. 34-41
The Origins of Digital Service Innovation (DSI): Ontology and Future Research Perspectives
págs. 42-43
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