The state of the art of emotional advertising in tourism: A neuromarketing perspective
págs. 139-162
Business innovations and interorganizational relationships in the hospitality industry: Does partner diversity matter?
Thais González Torres, Eva Pelechano Barahona, Fernando Enrique García Muiña
págs. 163-182
págs. 183-200
Destination arrangement for an emerging tourist market: An application of an acculturation model
págs. 201-213
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