Market Management to Transform the IT Organization
Michael J. Earl, Jeffrey L. Sampler
págs. 9-17
Planning for Product Platforms
David Robertson, Karl Ulrich
págs. 19-31
The Processes of Organization and Management
David A. Garvin
págs. 33-50
Two Cheers for the Virtual Office
Thomas H. Davenport, Keri Pearlson
págs. 51-65
Strategic Intent for IT Outsourcing
Anthony DiRomualdo, Vijay Gurbaxani
págs. 67-80
A Leveraged Learning Network
Ian Stuart, Paul Decker, David McCutcheon, Richard Kunst
págs. 81-93
Manage Your Information as a Product
Richard Y. Wang, Yang W. Lee, Leo L. Pipino, Diane M. Strong
págs. 95-105
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