The need to anticipate the future has become especially acute with the increasingly frequent occurrence of economic and social crises, pandemics, and natural disasters. We must be prepared to prevent anything that could produce an unexpected change that destabilizes social structures and forces us to rethink how to steer our organizations toward a state of stability and progress.
"Learn to See Beyond the Short Term" is a book aimed at managers, analysts, technicians, and students who want to learn the techniques that allow them to envision the future of companies and organizations. Written as a manual, it is designed to make it easy for the reader to delve into concepts and techniques related to strategic foresight. The book seeks to fill the gap in practical and concise publications that help understand and provide solutions to the current state of future analysis.
The manual is divided into thirteen chapters, structured to contribute incrementally to the reader's knowledge of strategic foresight. The book begins with definitions and distinctions between concepts such as futurism, strategic analysis, and strategic foresight. It then moves on to describe the role of technology and innovation as the foundation for the methodology and methods explained in subsequent chapters. Particular attention is paid to the concept of "the wisdom of crowds" as a key tool in processing expert opinions. The possibilities offered by Artificial Intelligence for processing expert information are also analyzed. The final chapters detail the Silver Lining methodology as a guide for conducting strategic foresight exercises and describe how to construct scenarios and represent their relationships with external domains. The book concludes with the practical application of the methodology in the development of a future business expansion project.
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