The estimation of the location and magnitude of the optimum has long been considered as an important problem in the realm of response surface methodology. In this paper, we consider the Bayes estimates in a single factor quadratic response function, after a reparametrization from the linear model, using noninformative priors. The usual constant noninformative prior for the reparametrized model does not yield a proper posterior, thus it is desirable to consider other noninformative priors such as the Jeffreys prior and reference priors. Comparison will be made based on the resulting posterior means, variances and credible intervals by examples and simulations
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