Identification of Barriers of Entry to the European Market of Medical Devices: study of Cases in Spanish Companies

• Yariza Chaveco Salabarria ^[1] ; Pardo Ferreira, M.ª del Carmen ^[1] ; Juan Carlos Rubio Romero ^[1] ; Rosa Mayelín Guerra-Bretaña ^[2]
  1. [1] Universidad de Málaga

     Universidad de Málaga

     Málaga, España

     
  2. [2] Universidad de La Habana

     Universidad de La Habana

     Cuba

     
• Localización: Advances in engineering networks: proceedings of the 12th International Conference on Industrial Engineering and Industrial Management / Rodolfo de Castro Vila (ed. lit.), Gerusa Giménez Leal (ed. lit.), 2020, ISBN 978-3-030-44530-0, págs. 71-78
• Idioma: inglés
• Enlaces
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• Resumen

  • This work aims to know if there are barriers to introduce medical devices in the European market. It integrates a research project that studies the same topic from two different perspectives: developed and developing countries. It consists of an exploratory case study with Spanish companies, whose results are presented in this article. It will be complemented by a descriptive case study with Cuban companies in the sector, the latter in progress. Preliminarily, some disagreements are shown regarding technical barriers, and the internal limitations of companies are highlighted as their main difficulty in accessing this demanding market. The final results are not yet available.