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Training in tourism marketing techniques used in tourism marketing companies

    1. [1] University of Colorado Boulder

      University of Colorado Boulder

      Estados Unidos

  • Localización: Revista Iberoamericana de la Educación, ISSN-e 2737-632X, Vol. 2, Nº. 4, 2019 (Ejemplar dedicado a: Octubre - Diciembre), págs. 26-26
  • Idioma: español
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  • Resumen
    • In the present article a dissertation is made on the deductive and inductive reasoning in the process of investigation in the operation of the techniques of tourist marketing employed by commercializing companies of tourism, reflecting in takes to the force that binds it to the history the man with the attempt to survive and have new economic resources seeks the pulsation of its product using empirical marketing taking it to the present. Where marketing techniques are used in the case of tourism is related to tourism and tourism products leading to the satisfaction of tourists and the positive response that will be the result of the correct implementation and operation.


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