La publicidad de los ámbitos de la vida privada. Representaciones de la modernización del hogar en la prensa de años cuarenta y cincuenta en México

Anahí Ballent ^[1]
1. [1] Universidad de Buenos Aires
  
  Universidad de Buenos Aires
  
  Argentina
Localización: Alteridades, ISSN-e 2448-850X, ISSN 0188-7017, Vol. 6, Nº. 11, 1996 (Ejemplar dedicado a: Público-privado: la ciudad desdibujada), págs. 53-74
Idioma: español
Títulos paralelos:
- Publicity of private life realms. Representations of home modernization in the press of the forties and fifties in Mexico
Enlaces
- Texto completo 1 2

Resumen
- This work studies the representations of domestic spaces in Mexico city during the second post war period (in the forties and fifties) presented by architecture, decoration and home magazines. It regards the inquiring into the changes of representa-tion produced during a time of intense modernization of the country, in which modernist aesthetics regar-ding architecture and furniture are spreading out. Subsequently, these new representations are contrasted with the urban modernization process and public services produced by the State during this period, in order to verify the authentic possibilities of getting the inhabitants of the city involved in daily life