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Resumen de Informal Media Education in Europe: An Analysis of the Best practices

Alberto Bitonti, Andrej Skolkay

  • This chapter maps and proposes an analysis of European best practices in informal media education. Our study is based on an extensive research in all EU countries. The research included three different and increasingly complex stages of selection and analysis, and allowed us to tackle important methodological issues concerning the evaluation itself of informal educational activities. We have categorised best practices in media education according to the most often used definition of media literacy: fostering access to and analysis of the media and their contents, raising evaluation skills and awareness on the use of media, and fostering creative production of media content. In addition to this, the study suggests a method for the evaluation of hundreds and hundreds of projects and programmes in informal education in Europe – something that is currently by and large missing.


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