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I’m just an industry whose intentions are good: O Lord, please don’t let me be misunderstood!

    1. [1] Illinois State University

      Illinois State University

      Township of Normal, Estados Unidos

  • Localización: Contributions to risk analysis: risk 2018 / coord. por José María Sarabia Alegría, Faustino Prieto Mendoza, Montserrat Guillén Estany, 2018, ISBN 978-84-9844-683-8, págs. 197-205
  • Idioma: inglés
  • Texto completo no disponible (Saber más ...)
  • Resumen
    • In this work, we note a significant reputational challenge faced by the insurance industry, which is viewed mostly negatively by general public, its customers and its potential employees. We note that this negative perception originates partly in the complex structure of insurance products, and partly in a misperception of the role insurance plays in the society, a misperception that the industry itself perpetuates. We propose that the insurance industry needs to emphasize the true nature of its social function, which is to encourage rational risk taking, and to encourage proper pricing of risk, bringing about better and more sustainable risk management practices.


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