Resumen de Personal training: fatores relevantes para contratação do serviço

Felipe Fernando Marques Alves, Anibal M. Magalhaes Neto, Flávia Lúcia David, Cauê Vazquez La Scala Teixeira, Cássio Adriano Pereira, Luiz Antônio Domingues Filho

• English

  The objective was to verify the level of importance attributed by the clients of personalized training (PT) to different relevant factors when contracting the service. Thirty-nine individuals (14 men and 25 women, 42.2 ± 13.8 years-old) enrolled in a PT program in the city of Praia Grande, SP, who had a training routine for at least one month, participated in the study. Subjects were asked to answer a questionnaire adapted from previous publication that aimed to identify the level of importance attributed by the volunteer to different factors relevant to the contracting of the PT service. The results were presented in an average percentage of importance. The technical-specific knowledge was the most relevant factor at the time of contracting the service, presenting 100% of relevance. Following, in decreased order of importance came professional attitude (98.3%), attendance (97.4%), curriculum (96.6%), physical evaluation (94.9%), partnerships with other professionals (80.3%), indications (79.4%), training sessions (58.9%), physical appearance (20.5%), price (20.5%), and participation in sporting events (15.4%). It is concluded that the PT client values more factors related to quality and safety of the service in relation to logistics, cost and other false motivating factors.  

• português

  O objetivo do estudo foi verificar o nível de importância atribuído pelos clientes de treinamento personalizado (TP) a diferentes fatores relevantes no momento de contratação do serviço. Participaram da pesquisa 39 indivíduos (14 homens e 25 mulheres, 42,2 ± 13,8 anos), matriculados em programa de TP na cidade de Praia Grande, SP, que mantinham rotina de treinamentos há, pelo menos, um mês. Os sujeitos foram orientados a responder um questionário adaptado de publicação prévia que visava identificar o nível de importância atribuído pelo voluntário a diferentes fatores relevantes para a contratação do serviço de TP. Os resultados foram apresentados em valor médio percentual de importância. O conhecimento técnico-específico foi o fator considerado mais relevante no momento da contratação do serviço, apresentando 100% de relevância. Na sequência, em ordem decrescente de importância vieram postura profissional (98,3%), atendimento (97,4%), currículo (96,6%), avaliação física (94,9%), parcerias com outros profissionais (80,3%), indicações (79,4%), local dos treinos (58,9%), aparência física (20,5%), preço (20,5%), participação em eventos esportivos (15,4%). Conclui-se que o cliente de TP valoriza mais os fatores relacionados à qualidade e à segurança do serviço em relação à logística, ao custo e a outros fatores pseudo motivadores. ABSTRACT Personal training: relevant factors for contracting the serviceThe objective was to verify the level of importance attributed by the clients of personalized training (PT) to different relevant factors when contracting the service. Thirty-nine individuals (14 men and 25 women, 42.2 ± 13.8 years-old) enrolled in a PT program in the city of Praia Grande, SP, who had a training routine for at least one month, participated in the study. Subjects were asked to answer a questionnaire adapted from previous publication that aimed to identify the level of importance attributed by the volunteer to different factors relevant to the contracting of the PT service. The results were presented in an average percentage of importance. The technical-specific knowledge was the most relevant factor at the time of contracting the service, presenting 100% of relevance. Following, in decreased order of importance came professional attitude (98.3%), attendance (97.4%), curriculum (96.6%), physical evaluation (94.9%), partnerships with other professionals (80.3%), indications (79.4%), training sessions (58.9%), physical appearance (20.5%), price (20.5%), and participation in sporting events (15.4%). It is concluded that the PT client values more factors related to quality and safety of the service in relation to logistics, cost and other false motivating factors.