Expansion strategies and evolution paths of hotel groups in China

• Guojun Zeng ^[1] ; Qing Peng ^[2] ; Qing Li ^[2]
  1. [1] Erasmus University Rotterdam

     Erasmus University Rotterdam

     Países Bajos

     
  2. [2] Sun Yat-sen University

     Sun Yat-sen University

     China

     
• Localización: Prepare the Tourism Booming in China [Recurso electrónico]: Proceedings the First International Conference on Tourism between China-Spain, march 28-31, 2010, Palma de Mallorca / Yuhua Luo (ed. lit.), Marco Antonio Robledo Camacho (ed. lit.), Francesc Sastre Albertí (ed. lit.), Xiao Xing Xing (ed. lit.), Teresa Palmer Tous (ed. lit.), 2010, ISBN 9788483222713, págs. 10-17
• Idioma: inglés
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