Resumen de International Sport Fishing: the Case Of The German Angler In Alaska

Laura M. Milner, Mark Herrmann, Kelly Giraud, Michelle Skogen Baker, Rodney F. Hiser

• This study represents the first comprehensive survey of German sport fishing anglers in Alaska. Utilizing an approach previously developed in the literature, differentiating anglers on a continuum from occasional anglers to specialists, the current study adapts this typology to a travel context and shows these distinctions are useful in developing a tourism marketing strategy to attract the international angling tourist.