Virtual epitexts in the dissemination of children’s books: Toward an analytical model for author websites

Rosa Tabernero ^[1] ; Virginia Calvo ^[1]
1. [1] Universidad de Zaragoza
  
  Universidad de Zaragoza
  
  Zaragoza, España
Localización: Zeitschrift für Katalanistik: Revista d'Estudis Catalans, ISSN-e 2199-7276, ISSN 0932-2221, Nº. 32, 2019, págs. 65-87
Idioma: inglés
Enlaces
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Resumen
- Author websites form a corpus of epitexts (Lluch et al., 2015) that in thecontext of the knowledge society need to be studied to identify how authors presentand disseminate their books and promote reading on the social web. The aim of theresearch is to identify the key aspects for an analytical model for the websites of authorsof children’s books. To this end, from within the portal Picturebook Makers, we selectedthe websites of three authors: Oliver Jeffers, Isol and Manuel Marsol. We analysedthese websites using a selection of three of parameters. The results show that this vir-tual public epitext is in some cases an adaptation of analogue models of dissemination,while in others, such as the site of Jeffers, it leans toward a transmedia discourse inwhich the book-trailer is an essential tool for promoting the work.