Under the trend of population aging, people expect not only to prolong life expectancy, but to have healthy and quality life in the old age. Along with the independency of children, increasing disposable money and time would enhance the growth of ecotourism market. The accelerating population aging also expands the middle-aged and elderly ecotourism market. Aiming at the middle-aged and elderly eco-tourists to Guilin, total 420 copies of questionnaire are distributed, and 342 valid copies are retrieved, with the retrieval rate 81%. The research results show significantly positive effects of 1.travel motivation on social relations, 2.social relations on mental state, and 3.travel motivation on mental state. According to the results, suggestions are proposed, expecting to help the middle-aged and the elderly participate in tourism activity and establish social relations to enhance the mental state.
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