The article focuses on the online social network Facebook and social media network design. It states Facebook is effectively a targeted advertising platform which shows users posts optimized to engage the user with polarized content. It comments on misinformation shared on Facebook has resulted in social unrest and division in the U.S., the Philippines, and Myanmar, along with other nations. It mentions the book "Cyberwar" by Kathleen Hall Jamieson concerning the 2016 U.S. Presidential election.
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