This article discusses the over-usage of the prefix "nano-" in company names. Nanotechnology involves the manipulation of molecules less than about 100 nanometers in size. The $7.6-billion industry rivals the biotechnology market and is growing twice as fast, according to Business Communications Company, an industry research firm in Norwalk, Conn. And this aura of fashionability and money surrounding nanotech makes it a club many are eager to join--whether they've been invited or not. Companies with just a toehold in the field thus eagerly embrace their nano side. Other firms have grabbed the nano label even though they do not deal with the nano realm. Can the glut of nano names for nonnano companies somehow damage the industry?
© 2001-2024 Fundación Dialnet · Todos los derechos reservados