This paper explores the challenges and opportunities presented by mobile applications in the context of an academic library collection. This emerging format raises important questions about selection, acquisition, access, instruction, outreach, and evaluation as these practices have been applied to traditional resources. A more nuanced understanding of the content and format of mobile applications informs a collection development strategy for discovering, acquiring, and maintaining these resources. The development of an outreach program that includes liaison activity, instruction, and research consultations is also explored as a way to drive users to these new resources. Using Stony Brook University Libraries as a case study, this paper discusses the potential of mobile applications as academic library resources plus practical ways to promote usage and enhance academic engagement.
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