Fabbisogni e scelte linguistiche nella comunicazione turistica in Italia, con particolare riferimento alla lingua tedesca

• Autores: Marcella Costa
• Localización: Sociolinguistica: Internationales Jahrbuch für Europäische Soziolinguistik=International Yearbook of European Sociolinguistics=Annuaire International de la Sociolinguistique Européenne, ISSN 0933-1883, Nº. 32, 1, 2018, págs. 93-101
• Idioma: varios idiomas
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• Resumen

  • The paper reflects on the linguistic needs in the field of tourism communication in Italy starting from data on the main tourist markets of origin in Italy. After an overview on language choice in the pre-trip stage on national and regional level, it outlines a research project on language contact between German speaking tourists and hosts in Piedmont aiming at enhancing the quality of communication with German as a foreign language for tourism.