Residential tourism and "experiential practice": Smart land use and tourists needs
- Autores: Lucia Groe
- Localización: Turismo residencial: Nuevos estilos de vida: de turistas a residentes / coord. por Tomás Manuel Mazón Martínez, 2018, ISBN 978-84-1302-011-2, págs. 233-242
- Idioma: inglés
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Resumen
The aim of this work is the analysis of a new binomial with surprising implications: residential tourism and experiential practice, where this last one is interpreted as journey, research and learning.
More and more tourism is characterized by its psycho-social aspects and the tourist is increasingly always looking for authenticity and emotions.
The tourist, today, buys a story, a tale, not a product (Dall’Ara, 2002).
Stories created links between the guest and the destination. We can say tourist experiences has become a personal experience.
The experience as new way to live the community and the place is becoming a new reading key also for the residential tourism. The DIY tourism (Do it yourself) that distinguishes from mass tourism permits living the destination in full immersion becoming part of it, to choose directly the “What”, “When” and “Where” and finally to create a real relationship with the residents. It permits to know the real reality. Knowing becomes the crucial moment in human interrelation within the tourism phenomenon.
The work proposes the reading of two Italian cases of studies in the South Of Italy (Sicily), both in province of Agrigento, through the smart land use model. Two different cases of residential Tourism, one we can nominate it “pure” , that one of Ciancianaschire where the residential tourist has become resident and the other “hybrid” because has elements both of diffuse hotel and residential tourism that is that one of Favara, where the tourist is a creative/ artist tourist. The analysis is aimed at illustrating a) the activation of actions / strategies to adapt to the new needs and expectations of tourists, considering that the holiday is essentially life, is an emerging process, a flow of emotions;
b) the processes of (re) valorization and (re) qualification both urban and the territorial offer, using the concept of product experience (Forlani, 2005).
Although smart land use is suitable for large urban areas, it is able to adapt itself to small communities with their own identities and peculiar characteristics that are difficult to homologate. The aim is to make a territory a sustainable, intelligent and inclusive territory, thus fostering its ability to compete and making it able to attract different levels of interest to itself. In this work it will be the unit of measurement that allows to measure both the degree of intelligence that that of sustainability
