Customer Integration in the New Service Development Process – A Case Study Approach in the Logistics Service Industry

• Autores: Christopher Jahns, Inga Lena Darkow, Alex da Mota Pedrosa
• Localización: Key Factors for Successful Logistics: Services, Transportation Concepts, IT and Management Tools / Thorsten Blecker (ed. lit.), Wolfgang Kersten (ed. lit.), Cornelius Herstatt (ed. lit.), 2007, ISBN 9783503106004, págs. 3-16
• Idioma: inglés
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