The Effects of the Facial Expression of Beneficiaries in Charity Appeals and Psychological Involvement on Donation Intentions : Evidence from an Online Experiment.

• Autores: Xiaoxia Cao, Lei Jia
• Localización: Nonprofit management and leadership, ISSN 1048-6682, Vol. 27, Nº. 4, 2017, págs. 457-473
• Idioma: inglés
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