Ayuda
Ir al contenido

Dialnet


Open business models and closed-loop value chains: : redefining the firm-consumer relationship

  • Autores: Sebastian Kortmann, Frank Piller
  • Localización: California management review, ISSN 0008-1256, Vol. 58, Nº 3, 2016, págs. 88-108
  • Idioma: inglés
  • Texto completo no disponible (Saber más ...)
  • Resumen
    • Driven by recent socio-economic developments, manufacturing firms increasingly adapt their business models along two dimensions. Apart from vertically integrating the entire product life cycle, traditionally separated tasks are re-allocated into new forms of horizontal stakeholder collaborations. Incorporating these two dimensions, this article develops a framework of nine business model archetypes that holistically capture the increasing openness of business models towards consumers in the emerging closed-loop value chain. Using illustrative examples, it demonstrates their broad applicability in different industries and derives important managerial implications for firm-consumer relationships, the relevance of consumer communities, new product development activities, and the sustainability of business models.


Fundación Dialnet

Dialnet Plus

  • Más información sobre Dialnet Plus

Opciones de compartir

Opciones de entorno