Firm branding - it might get you in the room but it's up to you after that.

• Autores: Charlie Geffen
• Localización: The Lawyer, ISSN-e 0953-7902, Vol. 30, Nº. 6 (02/16/2015), 2015
• Idioma: inglés
• Texto completo no disponible (Saber más ...)
• Resumen

  • The article focuses on the benefits of law firm branding and how it can help increase profitability. Topics include the importance of achieving differentiation in the legal market, the fragmentation of the legal market, and how to attract clients to a legal business. Information is provided on the service quality of law firms.