What accounts for the offensive character of pejoratives and slurs, words like ‘kike’ and ‘nigger’? Is it due to a semantic feature of the words or to a pragmatic feature of their use? Is it due to a violation of a group’s desires to not be called by certain terms? Is it due to a violation of etiquette? According to one kind of view, pejoratives and the non-pejorative terms with which they are related—the ‘neutral counterpart’ terms—have different meanings or senses, and this explains the offensiveness of the pejoratives. We call theories of this kind, semantic theories of the pejoratives. Our goal is broadly speaking two-fold. First, we will undermine the arguments that are supposed to establish the distinction in meaning between words like ‘African American’ and ‘nigger’. We will show that the arguments are suspect and generalize in untoward ways. Second, we will provide a series of arguments against semantic theories. For simplicity, we focus on a semantic theory that has been proposed by Hom (J Philos 105:416–440, 2008) and Hom and May (Anal Philos 54:293–313, 2013). By showing the systematic ways in which their view fails we hope to provide general lessons about why we should avoid semantic theories of the pejoratives.
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