O discurso do consumo na indústria cultural televisiva - a inclusão dos deficientes na telenovela “viver a vida”

• Almeida (UNINCOR), Ana Lúcia de Campos ^[1]
  1. [1] Universidade Vale do Rio Verde

     Universidade Vale do Rio Verde

     Brasil

     
• Localización: Recorte, ISSN-e 1807-8591, Vol. 6, Nº. 1, 2009
• Idioma: portugués
• Enlaces
  • Texto completo (pdf)
• Resumen

  • This paper draws upon Critical Discourse Analysis to discuss the discourses of television cultural industry focusing a soap opera named “Viver a Vida” and analysing the way it presents the theme of the social inclusion of disabled people by using a discourse that produces new consumers.