In this paper we examine teasing as a social influence strategy, illuminating ways in which teaches manage the oftentimes contradictory primary and secondary goals involved in social influence. To tease is, in part, to challenge another's sentiments and/or acts and at the same time challenge the target's identity. Challenging someone to change, whether in throughts, attitudes, or actions, poses problems, such as attacking the other's face, that teasing is uniquely situated to address. Essentially, we argue that teases synthesize the tensions and ambiguities surrounding both the influence agent's primary influence goal and the target's face wants
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