The relationship between outcome uncertainties and match attendance: : new evidence in the national basketball association

• Autores: Wen-Jhan Jane
• Localización: Review of Industrial Organization, ISSN-e 1573-7160, Vol. 45, Nº. 2, 2014, págs. 177-200
• Idioma: alemán
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• Resumen

  • This paper investigates the determinants of game-day attendance for the National Basketball Association for the 2009/2010-2011/2012 seasons. Six different measures of short-run league-level competitive balance and game uncertainty for two rivals are incorporated at the same time in a Tobit model. The results for the effect of league-level uncertainty support the hypotheses of outcome uncertainty, but the effect of game-level uncertainty does not. Closer wins by the competing teams within a league and a larger gap in terms of the point spread between two teams in the betting market lead to higher attendance.