LEGO: Consolidating Distribution (A) (Abridged).

• Autores: Carlos Cordon, Ralf W. Seifert
• Localización: Supply Chain Forum: International Journal, ISSN-e 1624-6039, Vol. 14, Nº. 1, 2013, págs. 42-49
• Idioma: francés
• Texto completo no disponible (Saber más ...)
• Resumen

  • The unabridged versions of these cases won the 2011 ecch Case Award in the category Production and Operations Management, and the Supply Chain Management Award in the 2009 EFMD Case Writing Competition organized by the European Foundation for Management Development. The case series IMD-6-0315 and IMD-6-0316 are distributed by ECCH (www.ecch.com) for educational use. This case series describes the decision-making situation and the challenges of implementing a logistics transformation at LEGO, starting in 2004 and continuing for four years. The A case concentrates on the choice between three viable options. The B case shows that building a strong partnership and implementation is the key to successful consolidation. By working closely with the chosen partner and finding a common understanding, a fair working model, previous issues can be resolved and a better way of working can be created. These can ultimately lead to greater rewards for both parties.