Examining the RV Travelers' Camping Experience: a Social Media Approach

• Jill Fjelstul ^[1] ; Youcheng Wang ^[1] ; Xu Li ^[1]
  1. [1] University of Central Florida

     University of Central Florida

     Estados Unidos

     
• Localización: Tourism analysis, ISSN 1083-5423, Vol. 17, Nº. 4, 2012, págs. 403-415
• Idioma: inglés
• Texto completo no disponible (Saber más ...)
• Resumen

  • The aim of this study was to analyze RV travelers' experience posted on campground online review websites. The study contributes to the relevant literature by understanding what influences the campground experience. Findings were categorized by six themes: campground attributes, campsite attributes, outdoor activities, surrounding area, campground policies, and staff. Findings also depicted major topic areas revealed in the reviewed postings. Implications were outlined for the campground owner/operator and future RV traveler as a result of this study