This paper asks the following question: how have different discourses of NGOs on the internet resonated with the positions that these agencies occupy in relation to social movements, big markets and contemporary social fields (the economical one, the political one and the cultural one)? This interrogation brings up a theoretical question that we seek to resolve through research.
We contrast the role of speech in the media as theorized by Bourdieu (1997b) in �On the Television� and the mastery of the journalism with experimental articulated research, from the method developed in Bourdieu�s �Distinction�. Our hypothesis is that na analysis of the media using the experimental methods of Bourdieu shifts the place of the media. For the verification of this hypothesis, we suggest movements around three methodological axes. First, to trace the plan of the discourses. Second, to group together the NGO in several possibilities of incorporated capitals. Third, to explore the correlations between the discourses and the institutional groupings.
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