The Limits to �NASCAR Nation�: Sport and the �Recovery Movement� in Disjunctural Times

• Autores: Joshua I. Newman, Adam S. Beissel
• Localización: Sociology of sport journal, ISSN 0741-1235, Vol. 26, Nº. 4, 2009, págs. 517-539
• Idioma: inglés
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• Resumen

  • This article profiles the ascent of stockcar racing from parochial pastime of the late industrial American South into an internationally-distributed corporate sport conglomerate. We explicate the role NASCAR (the sport�s governing body), its spectacles, and its consumer-spectators played in reproducing the political, economic, and cultural conditions by which it was made both �local� and �global.� It also briefly illustrates the problematic nature of recent initiatives to sell historically localized NASCAR commodities to �nontraditional� national and international markets.