Els "weblogs" com a mitjans de proximitat

• Autores: Eva Domínguez
• Localización: Trípodos, ISSN-e 2340-5007, ISSN 1138-3305, Nº. 18, 2006 (Ejemplar dedicado a: L'home anunci. La publicitat en el món contemporani), págs. 189-201
• Idioma: catalán
• Enlaces
  • Texto completo
• Resumen

  • Despite the fact that weblogs are only available to the part of the populace who have access to Internet, the proliferation of weblogs has become an important communicative phenomenon. As a new way to communicate online, the format of the weblog is achieving the confidence of a large part of the on-line audience. This article analyzes the use of the interactivity of this on-line narrative.