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Turbulent changes on the X network and their influence on the activity of politicians

  • Autores: Jana Syrovátková
  • Localización: IDIMT-2024: Changes to ICT, management, and business processes through AI / coord. por Petr Doucek, Michael Sonntag, Lea Nedomova, 2024, ISBN 9783991515272, págs. 301-307
  • Idioma: inglés
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  • Resumen
    • We have been studying the social network X (Twitter) and the activity of European politicians on it since 2020. After Elon Musk took over the Twitter social network in the fall of 2022, many fundamental changes took place on it. Against the backdrop of these changes, we continue to explore how European politicians are using the social network, now renamed X, for their own promotion and marketing. The text researches how individual politicians are active online and how they build their networks of fans and followers. We find that, although it cannot be said that after the huge increase in the time of covid, the use of politicians continues to rise, the number of fans who like politicians' pages is gradually increasing. It is still maintained that politicians from countries with higher GDP are more active than politicians from countries with lower GDP. Since this is a discussed topic, the study will continue in the following years to verify the trends.


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