Resumen de Inland touriscape: Architecture art marginality
The cultural landscape, material and intangible heritage and sustainable tourism,appropriately integrated with the specific economic-productive and socialanthropologicalvalue of the places, emerge as useful resources to strengthenterritories, especially the inland ones, more fragile and marginal. In Italy, the“inland areas” occupy more than 60% of the area with 23% of the population. It isa widespread reality where tourism still plays a modest role compared to the mainpoles of attraction, below the potential linked to the wealth of preserved identityassets and the unexpressed tourist offer. This underutilized heritage is part of thelatent capital that the “National Strategy for Inland Areas” and the “StrategicTourism Plan” aim to reactivate. For the emerging “touriscape” in marginal areasthe presence of “attractors” and “gateways”, within a matrix of diffused “poles”,appears a necessary condition. However, it is not sufficient to ensure the successof the strategy. It is necessary that this is translated into projects attentive tothe contexts and specificity of the places, measuring with the deep explorationof the opportunities offered by marginality. The proposed methodologicalapproach assumes marginality as a concept and tool of the architecture project.Central is the relational theme, to enhance heritage and places as architecturesof simultaneous relationships. This topic is applied in the case study and projectof MACLula in the territory of Barbagia Nuorese in Sardinia. On an island, theinland is a marginal area par excellence, where we are confined to a microcosmand the adoption of innovative attitudes and strategies to compete and survivebecomes a form of resistance, as the landscape produced by an ongoing projectthat constantly transforms the surplus in exchange for something advanced,permanent and identity. The inland, as the margin, is revised as a space ofpossibility and paradigm of the project.
