Journal of retailing

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  Año 2003, Vol. 79, Número 2

  • Structural and strategic dynamics in franchising

    Rajiv P. Dant, Patrick J. Kaufmann

    págs. 63-75

    

  • Hedonic shopping motivations

    Mark J. Arnold, Kristy E. Reynolds

    págs. 77-95

    

  • Share of wallet in retailing: the effects of customer satisfaction, loyalty cards and shopper characteristics

    Anne W. Ma¿gi

    págs. 97-106

    

  • A cross-cultural study of switching barriers and propensity to stay with service providers

    Tasman Smith, Paul G. Patterson

    págs. 107-120

    

  • Accounting for heterogeneity and dynamics in the loyalty-price sensitivity relationship

    Purushottam Papatla, Lakshman Krishnamurthi

    págs. 121-135