Journal of cost management

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  Año 2007, Vol. 21, Número 4

  • Measuring and managing the ROI of human capital

    William A. Schiemann

    págs. 5-15

    

  • Fast-track profit models

    Steven R. Anderson, kevin Prokop, Robert S. Kaplan

    págs. 16-28

    

  • China strategy execution: managing intangibles

    Irv Beiman

    págs. 29-39

    

  • ROI for marketing: computing costs is the easy part

    Robert S. Duboff

    págs. 40-47