Advances in consumer research

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  Año 2005, Vol. 32, Número 32

  • Exploring Experiential Processing in Consumer Contexts

    pág. 394

    

  • Cross-Cultural Differences in Brand Cognitive Structures

    pág. 394

    

  • EXTENDED ABSTRACTS

    págs. 395-397

    

  • Loss Aversion: What Is It and What Does It Mean for Marketing

    págs. 398-399

    

  • Are Visceral Factors Sensitive to Attentional Focus Manipulation? The Case of Hunger

    págs. 400-401

    

  • My Favorite Recipies: Recreating Emotions and Memories Through Cooking

    págs. 402-403

    

  • Hedonistic Rationality: The Duality of Food Consumption

    págs. 404-405

    

  • Race, Place, and Consumption: The Role of Urban Gardening in the Construction of African American Identity and Community on the West Side of Chicago

    págs. 406-407

    

  • Cultural Role Confusion and Memories of a Lost Identity: How Non-Consumption Perpetuates Marginalisation

    págs. 408-414

    

  • Is Cultural Assimilation Related to Environmental Attitudes and Behaviors?

    págs. 415-421

    

  • Consumer Racism and Its Effects on Attitudes

    págs. 422-428

    

  • Arousal as a Driving Force for Decision-Making--Empirical Results from Measuring Electrodermal Reactions at the Point-of-Sale

    págs. 429-430

    

  • "Hi, I'm A Compulsive Buyer:" A Content Analysis of Themes from Testimonial Telephone Calls at QVC

    págs. 431-436

    

  • What Do Novice Consumers Remember?

    págs. 437-438

    

  • Materiality, Agency, and the Constitution of Consuming Subjects: Insights for Consumer Research

    págs. 439-443

    

  • New Approaches and Theoretical Synergies in Cross-Cultural Consumer Psychology

    pág. 444

    

  • How Do Consumers and Managers Process Numeric Information? The Role of Numerical Cognition

    págs. 445-448

    

  • Implications of Experiential Processing

    págs. 449-451

    

  • Choice Without Preference

    págs. 452-455

    

  • New Approaches for Measuring Consumer Preferences for Really New Products

    págs. 456-459

    

  • A Grounded Typology of Consumer Conceptualizations of Failure

    pág. 460

    

  • Compensatory Consumption and Narrative Identity Theory

    págs. 461-465

    

  • Goal-Motivated Reasoning: The Lure of the "Yes, I Can" Conclusion

    pág. 466

    

  • Pursuit of Regulatory Goals and the Use of Self-Regulatory Resources

    págs. 467-472

    

  • If The Table for McWorld Has Been Set by Hollywood, What is Served by Bollywood?

    pág. 473

    

  • Gentrification and Consumption: An Exploratory Study

    págs. 474-479

    

  • Bridges to Displaced Meaning: The Reinforcing Roles of Myth and Marketing in Russian Vodka Labels

    pág. 480

    

  • Maintaining Family Identity Through Meals in Post-Mao Urban China

    pág. 481

    

  • Examinations of Relatedness between Direct Consumer Premiums and Promoted Products: Assessing Impact in Different Time Periods

    págs. 482-483

    

  • Expectation for a Future Deal: Discount Depth, Timing, and Product Availability

    pág. 484