Divided we stand: : Defying hegemony in global public relations theory and practice?
págs. 417-425
págs. 426-431
págs. 432-439
The responsiveness pyramid: : Embedding responsiveness and interactivity into public relations theory
págs. 440-450
Successful prevention may not be enough: : A case study of how managing a threat triggers a threat
págs. 451-458
The power of activist networks in the mass self-communication era: : A triangulation study of the impact of WikiLeaks on the stock value of Bank of America
págs. 459-469
Media reputation in initial public offerings: : A study of financial news coverage in Hong Kong
págs. 470-483
págs. 484-490
Framing environmental responsibility: : 30 years of CSR messages in National Geographic Magazine
Denise Sevick Bortree, Lee Ahern, Alexandra Nutter Smith, Xue Dou
págs. 491-496
págs. 497-506
The public relations contribution to IMC: : Deriving opportunities from threats and solidifying public relations� future
págs. 507-513
págs. 514-520
págs. 521-525
Engagement across three social media platforms: : An exploratory study of a cause-related PR campaign
págs. 526-533
págs. 534-541
Public diplomacy meets social media: : A study of the U.S. Embassy's blogs and micro-blogs
págs. 542-548
Creating a model to measure relationships: : U.S. Army strategic communication
págs. 549-557
Strategic communication applied to nation building in Spain: : The experience of the Catalan Region
págs. 558-562
págs. 563-565
págs. 566-568
Terminological databanks as the bodies of knowledge: : Slovenian public relations terminology
págs. 569-571
Evaluation of international and non-governmental organizations� communication activities: : A 15 year systematic review
págs. 572-574
Transforming into the new era: : public relations industry in Hong Kong and China
págs. 575-577
The accelerative and integrative use of marketing public relations in Cyprus
Ioanna Papasolomou, Philip J. Kitchen, Anastasios Panopoulos
págs. 578-580
Exploring environmental scanning for China's government information: : A government official's perspective
págs. 581-583
págs. 584-586
págs. 587-590
págs. 591-593
págs. 594-596
Top issues and responsive strategies in public relations practice: : An empirical assessment in the Greater China area
págs. 597-599
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