Cultura organizacional e inteligencia competitiva en una institución de educación superior del norte de México / Organizational culture and competitive intelligence in a higher education institution of northern Mexico
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[1] Universidad Autónoma de Chihuahua
Universidad Autónoma de Chihuahua
México
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[2] Universidad Autónoma de Ciudad Juárez
Universidad Autónoma de Ciudad Juárez
México
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[3] University of the West of England
University of the West of England
Reino Unido
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- Localización: Nóesis: Revista de Ciencias Sociales y Humanidades, ISSN 0188-9834, ISSN-e 2395-8669, Vol. 27, Nº. 53, 2, 2018, págs. 34-60
- Idioma: español
- Títulos paralelos:
- Organizational culture and competitive intelligence in a higher education institution of northern Mexico
- Enlaces
- Dialnet Métricas: 1 Cita
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Resumen
- español
El objetivo es describir la cultura organizacional (CO) de directivos, administrativos y docentes de una IES en el norte de México y su visión de la inteligencia competitiva (IC) en el acopio de información para el logro de objetivos institucionales. Para lo cual se realizó un estudio cualitativo, de caso, con entrevistas semiestructuradas y teoría fundamentada, en una muestra teórica de 14 participantes y documentos institucionales. La codificación fue teórica selectiva con un modelo hipotético-deductivo basada en los tipos de CO de Cameron y Quinn y el ciclo de la IC. Se encontró que los resultados de CO de mercado que proyecta el plan institucional solo corresponden a lo que mencionan los administrativos y la IC en la proyección al 2021 como institucionalizada y normada, aunque actualmente falta conocimiento sobre la IC de la institución y unificación de criterios sobre quién y que estrategias realizan. El documento incluye recomendaciones para el cambio cultural que se requiere en la proyección 2021.AbstractThe objective is to describe the organizational culture (OC) of managers, administrators and teachers of higher institution in the north of Mexico and their vision of competitive intelligence (CI) in the collection of information for the achievement of institutional objectives. A qualitative and case study was conducted, with semi-structured interviews and grounded theory, in a theoretical sample of 14 participants and institutional documents. The coding was selective theoretical with a hypothetico-deductive model based on Cameron and Quinn’s OC types and the CI cycle. It was found that the results of market OC that the institutional plan projects, only correspond to what the administrative mention and CI in the 2021 projection as institutionalized and regulated, although currently lack of knowledge about the CI of the institution and unification of criteria on who and what strategies they carry out. The document includes recommendations for the cultural change that is required in the 2021 projection.
- English
The objective is to describe the organizational culture (OC) of managers, administrators and teachers of higher institution in the north of Mexico and their vision of competitive intelligence (CI) in the collection of information for the achievement of institutional objectives. A qualitative and case study was conducted, with semi-structured interviews and grounded theory, in a theoretical sample of 14 participants and institutional documents. The coding was selective theoretical with a hypothetico-deductive model based on Cameron and Quinn's OC types and the CI cycle. It was found that the results of market OC that the institutional plan projects, only correspond to what the administrative mention and CI in the 2021 projection as institutionalized and regulated, although currently lack of knowledge about the CI of the institution and unification of criteria on who and what strategies they carry out. The document includes recommendations for the cultural change that is required in the 2021 projection.
- español
