Are They on the Same Wavelength? Industry Professionals’ and Students’ Perceptions of Online Graduate Degree Programs in Hospitality and Tourism
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Deale, Cynthia S [1] ; Lee, Seung Hyun [1]
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[1] East Carolina University
East Carolina University
Township of Greenville, Estados Unidos
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- Localización: Journal of hospitality and tourism education, ISSN 1096-3758, Vol. 30, Nº. 3, 2018, págs. 154-166
- Idioma: inglés
- Texto completo no disponible (Saber más ...)
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Resumen
The topic of graduate study in hospitality, particularly in an online format, deserves to be studied further to determine additional insights into how to make graduate programs in hospitality and tourism relevant in the 21st century and to reveal current perceptions of online degree options. Therefore, this research study sought to find out more about what undergraduate students and industry professionals, who are potential graduate students, currently think about online hospitality and tourism graduate programs. A survey of tourism professionals and hospitality students found differences between the perceptions of the two groups. Industry professionals favored opportunities to complete a program readily as a part-time student and desired research methods courses, whereas students considered the ability to complete a program in one year as a full-time student and preparation toward a doctoral degree more important. Implications for educational programs in hospitality programs are discussed.
