Resumen de War Poets as a Brand - Unpacked by Corpus - Derived Subtext
William Louw, Marija Milojkovic
Scientific approaches to the explication of poetry have been around since antiquity. However, whilst the apparent deeds of mankind at war are often full of pagan sentiments such as ‘Dulce et decorum est pro patria mori…’, protests at the very notion of war are often brushed aside by society. But can we rely upon the logical empiricism of the whole language, as represented by a reference corpus, to be the latent apologist for our deepest sentiments and to express them by the probability of induction alone? In common with the business theme of our conference, this paper will examine the brand of the War Poets, and in particular of some of Wilfred Owen’s ‘first lines’, as we recall that in business, the ethos of a ‘… brand of something such as a way of thinking or behaving is a particular kind of it (Cobuild English Language Dictionary, Second Edition, 1995). In this paper, the collected subtexts of the War Poets will be used to create their brand, beyond what used to be called analogue induction, beyond the information given (Bruner, 1974).
